The most interesting aspect on Shopify is that the templates are divided by a number of categories (art, clothing, electronics, food, furniture), which makes it easy to find the right one for your business. You can choose between them or build your own unique design using HTML and CSS.
The number one benefit of using Shopify Inspector is the ease of setting up an online store without the need for technical skills. Therefore, with Shopify, you have total control over the appearance of your website. From the name of the domain to its design, colors and content.
Magento also offers a series of totally customizable free themes to create your online store. However, the design quality does not compare to those offered by Shopify. If none of those designs manages to captivate you, you can explore third party templates.
Magento is by far one of the platforms that allows the greatest possible customization of your store. This is mainly because when you need the advice of a programmer and designer to create your business, you can manipulate the code to achieve what you want.
Shopping cart
One of the fundamental aspects to generate confidence in your customers is to have a powerful security system. Well, Shopify has it. All credit card and transaction information is protected by the same level of protection used by banks: a 256-bit SL certificate.
Did you know that two out of three of your potential customers abandon the shopping cart? This can cause you to lose many sales and revenue.
In response to that problem, Shopify offers the cart recovery functionality for its Professional and Unlimited plans. This automatically identifies users who did not complete the purchase process and recover lost sales by automatically sending an email with a link to their abandoned shopping carts.
One of the aspects that you should have in mind when thinking about launching your e-commerce site is the payment system that you will use. From Bitcoin and PayPal to Stripe, Shopify Spy Software integrates more than 70 external payment systems from around the world.
Magento is not far behind since it also offers multiple payment systems that your customers can use to pay for their purchases. These include Simple Pay, PayPal, Amazon Payments, Google Checkout and Authorize.net, among other options.
Boost e-commerce sales
Both Shopify and Magento have functionalities designed to generate more sales.
With Shopify you can integrate with Facebook and Pinterest or with some of the social media applications available in the App Store and get ready to receive new customers.
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